Air Jordan 3 Retro Black Cement Men's Lifestyle Shoe

The Shoe That Defined Everything.

The Air Jordan 3 Retro Black Cement Men's Shoe in Black, Fire Red, Cement Grey, and Summit White isn't just a retro — it's a landmark. Designed by Tinker Hatfield in 1988, the AJ3 introduced the visible Air unit, the elephant print, and the Jumpman logo to the world. The Black Cement colorway is the definitive version. This is the one.

Why It's a Grail

• Black Cement colorway — The original, definitive AJ3 colorway — the one MJ wore when he won the Slam Dunk Contest in 1988 and the shoe that cemented Jordan Brand's legacy
• Tinker Hatfield design — The first Jordan designed by Hatfield, introducing the visible Air unit, elephant print, and Jumpman logo — design elements that still define the line today
• Premium construction — Full-grain leather with authentic elephant print detailing, built to the original spec that collectors demand
• Visible Air unit — The heel Air window that changed sneaker design forever, still as striking today as it was in 1988
• Fire Red accents — The precise hits of color that give the Black Cement its signature character and immediate recognizability
• Nike Air cushioning — Legendary cushioning that delivers as much comfort as it does cultural cachet

Some shoes you buy to wear. The Black Cement you buy because it matters. Add the definitive AJ3 to your collection — the one that started the Tinker era.